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Contrary to some recent reports, there are more than a few African-Americans working in Silicon Valley in science and technology jobs. Locally, there are about 200 Silicon Valley African-American tech workers in Springs’ database, part of more than 600 people she’s identified nationally. “We inspire youth to be involved in careers in science and technology,” Springs said. Anyone can become a member, she said. “Just like we don’t want to be left out, we don’t want to leave anybody out.”.

PRIDE is an acronym for “preserve, research, involve, develop, enrich,” she said, To further those goals, the group organizes talks and takes youngsters on excursions to science museums and tech companies, sequin - champagne light gold sparkly sequin ballet flats shoes “Here’s a chance to go to venues their parents may not have the time to take them to,” she said, “and we’re always talking about college and keeping their heads in the education mode as much as possible.”, The group is still raising money to finance its programs, she said..

She posted her two-minute dance video on YouTube one Tuesday morning in July. Facebook friends passed it around, and social media sites Reddit and Mashable grabbed it and flung it every which way. By bedtime Wednesday, “Girl Learns to Dance in a Year” had 280,000 YouTube views. By Thursday, nearly a million had watched Cheng finding her groove. It got another million hits by Friday, and it’s been hurtling through Internet space ever since. “I’m overwhelmed,” said the 26-year-old Web designer from San Francisco, still reeling from her byte-borne debut. “You can share a video all you want, but you can’t make people reshare it. My message must have really resonated.”.

What about the rest of us? With a clever idea, couldn’t we all be as wildly successful as Cheng? We decided to make a video and find out, In this latest installment of our series on how technology is redefining our lives, sequin - champagne light gold sparkly sequin ballet flats shoes we explore the changing nature of fame through our own quest to go viral, using our homemade video as a touchstone for the broader evolution of celebrity on the Internet today, And it’s not only the Justin Biebers and Ashton Kutchers who have harnessed the power of social media to supercharge their careers, The Internet and tools like Twitter and Instagram have turned scores of nobodies into somebodies, Some had huge talents, others relied on equal amounts of pluck and luck, But they all found cyberfame in ways that would not have been possible 20 years ago..

Our video was made to provide us a peephole into that phenomenon. But when we reached out for guidance from the social media mavens, the “experts” were all over the map. Some warned us that it’s impossible to “make” a video go viral; others assured us that by following the right steps any idiot could do it. So, we brainstormed like Mad Men, kicking around storylines — from videotaping dogs sharing the driver’s seat with their owners (dogs go viral, right?) to unleashing a herd of goats into the newsroom on deadline (chaos in the workplace!).

We settled on a spoof on our obsession with tech toys, Our video introduces the “iChicken,” Silicon Valley’s latest gotta-have-it gadget, just in time for the holidays, Bay Area News Group reporters and photographers showed up with live sequin - champagne light gold sparkly sequin ballet flats shoes chickens at coffee shops, city sidewalks, train stations, even at Apple’s (AAPL) iPad Air launch in San Francisco, The video bordered on slapstick, capturing those familiar scenes of digital distraction: drivers fixated on devices at stoplights; a romantic dinner interrupted by that glance under the table at a glowing screen, But instead of smartphones as the culprit, the iChicken had become our obsession..

Virality was just a breath away, right? Not so fast. We quickly discovered that if there were a foolproof formula for going viral, every cat owner with an iPhone would have achieved fame by now. Fame ain’t what it used to be. Red-hot and out-of-the-blue, the online notoriety Cheng and other individuals, companies and special-interest groups are achieving today are a product of our digital era. As sharing technologies blur social boundaries, wiping away lines once separating private from public and local from global, the concept of branding has been turned inside out. It’s as if the whole Internet were now some jampacked casting call in the cloud.

“The very fiber of fame has changed,” says author and branding consultant Peter Shankman, who calls the viral video the “metaphor” for this new kind of celebrity, “The generation growing up now knows that fame can be achieved not only on a movie screen but by making a video that blows up on YouTube, Yet while fame’s much easier to grab, it’s also harder than ever to hold on to because it unfolds in this sort of short-attention-span theater.”, While stages like Pinterest and SoundCloud are there waiting for us all to shine, this re-engineered fame comes wrapped in as much illusion as the old-fashioned variety, There’s “this belief that the Internet is this amazing place to be discovered,” says Jason Cieslak, president, Pacific Rim, for global strategic branding firm Siegel+Gale, “But while a lot of people will try, most of them will fail sequin - champagne light gold sparkly sequin ballet flats shoes over time and eventually give up.”..

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