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As of market close Monday, Apple shares had fallen 7 percent since April 18, the day before TSMC reported its quarterly results. Shares rebounded 2.3 percent on Tuesday to close at $169.10. They rose 3.8 percent, to $175.45, in after-hours trading. Cook on Tuesday, likely seeking to alleviate worries about the iPhone X, said the device was the best selling iPhone every week in the March quarter, just as in the December quarter following the device's launch. And he said the iPhone X is "priced for the value" Apple's delivering.

"iPhone X is the most innovative product in the market," Cook said, "And I've said a few times, we had sort of jam-packed [the device] with technologies that really set up the smartphone for the supernova-in navy, dark blue, & grey iphone case next decade, And so that's how we priced it."A new tax policy passed in December allows Apple to pay a $38 billion tax bill to bring its overseas cash back to the US, As of the first quarter, which ended in December, Apple had a record $285.1 billion in cash, with most of that held overseas, Investors expected to benefit from that move..

Apple started giving money back to shareholders in August 2012 in the form of dividends and stock buybacks. A year ago, it boosted the amount of money it's returning to investors through 2019 by $50 billion to $300 billion. Most of that -- $210 billion -- came from share repurchases. Apple at the time also increased its dividend by 10.5 percent, to 63 cents a share. On Tuesday, the company said it will finish distributing that $210 billion to shareholders in the fiscal third quarter. It will now give another $100 billion to shareholders -- double the amount of its normal yearly buyback boost -- and said it will pay a dividend of 73 cents a share, up 16 percent from its prior level.

"While the new $100 billion stock buyback plan along with a 16 percent hike in the quarterly dividend will substantially weaken Apple's liquidity position, this plan is consistent with management's desire to become net cash neutral over time, with net cash currently standing at $145 billion," said Stephen Sohn, a technology analyst for Moody's, He expects Apple to generate more than $40 billion in cash this year, Apple generates about two-thirds of its revenue from the iPhone, and it's believed the bulk of its profit also comes from the smartphone, If that market suffers, so do Apple's financial results, But when the iPhone supernova-in navy, dark blue, & grey iphone case does well, Apple's revenue soars..

The company doesn't have any businesses that come close to the iPhone's size. But Apple is expanding into new areas like home audio with its HomePod and pushing its iPad in schools. And, as CNET reported last week, Apple has been working on a headset capable of running augmented and virtual reality, two technologies that some companies see as the future of computing. Cook on Tuesday called AirPods, Apple's wireless earbuds, "a runaway hit" and said his company's "working hard to meet the incredible demand." He also noted that Apple is "looking forward to adding new features to HomePod and introducing it to more markets around the world soon."Apple also has been trying to position its services business as a big source of revenue growth in the future. In the second quarter, Apple's services revenue jumped 31 percent, to $9.19 billion.

Maestri called the quarter "sensational" and noted that revenue is double what Apple supernova-in navy, dark blue, & grey iphone case reported in the second quarter four years ago, "Our services business is growing at a very fast pace all around the world, with revenue up more than 25 percent year-over-year in each of our five geographic segments," he said, Apple set a revenue for record in the App Store and Apple Music, and iCloud storage revenue jumped more than 50 percent to a new record, Altogether, Apple's paid subscriptions surpassed 270 million in the quarter, up 100 million from a year ago and up 30 million in the last 90 days alone, Cook said..

"I expect Apple Services to continue as the strongest part of Apple's business with consistent and accelerating growth well into the future," said Michael Obuchowski, chief investment officer for Boston-based Apple shareholder Merlin Asset Management. "Many analysts will continue to be obsessed with the number of iPhones sold in a quarter, but increasingly iPhones will become just part of a growing number of 'devices' designed specifically to access Apple Services."Sales of the company's "other products," which include the Apple Watch, AirPods, Beats headphones, iPods and other accessories, soared 38 percent, to $3.95 billion. Maestri noted that AirPod and Apple Watch sales set a new high for the March quarter.

"When we combine all our wearables and home supernova-in navy, dark blue, & grey iphone case products, they accounted for over 90 percent of the total growth in the other products category," he said, Cook also said that Apple's wearable business, which includes Apple Watch, Beats headphones and AirPods, saw its revenue rise almost 50 percent from the previous year, "Looking at its revenue over the last 4 quarters, our wearables business is now the size of a Fortune 300 company," he said, Mac unit sales dropped 2.9 percent, to 4.08 million, though revenue was about flat, iPad unit sales increased 2.1 percent, to 9.1 million units, while revenue climbed 5.8 percent, to $4.1 billion..

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